Technology · Enterprise platform· 2023
A restrained digital world for VIVERSE
A future-facing brand platform that introduces HTC's open metaverse ecosystem to both mainstream users and developers.
- Client
- VIVERSE by HTC
- Engagement
- Website · Enterprise
- Industry
- Technology · Enterprise platform
- Year
- 2023
The challenge
The business problem behind the brief
The idea of an open metaverse is expansive and abstract. The site needed to feel progressive while giving different audiences a concrete map of the ecosystem and a clear next step.
The response
A connected experience and delivery scope
The work combined brand web design, interactive visual direction, multilingual frontend delivery, and content system thinking.
Our approach
Tenten's three-stage delivery model
01
Discover and define
The initial scope should document the business model, audience behavior, and limits of the existing system. Research and stakeholder evidence then inform the experience, design, and engineering decisions included in the engagement.
02
Design and validate
Design is treated as a problem-solving system. We use real content, prototypes, and representative devices to test how brand expression, usability, and conversion work together.
03
Engineer and launch
Implementation carries the design intent into performance, accessibility, and maintainability. After launch, the team observes production behavior and records the next improvements.
* Project details reflect the documented public scope confirmed for this case. Unapproved outcome metrics are not added.
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